An increasing number of US regulators are also bringing in legislation which requires social media and adult platforms to verify the age of users. In the US, California has passed its own version of the AADC which comes into force from 1st July 2024. In the UK, the Age Appropriate Design Code (the ‘AADC’, also called the Children’s Code) will soon be complemented by the Online Safety Bill. With so much of our lives spent online – we can chat to friends, watch our favourite shows, and expand our learning – it’s so important to make sure children are only accessing age-appropriate content.